Out Of Print 1998 Baird Advertising Clocks By Jerry Maltz Signed Authographed For Sale
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Out Of Print 1998 Baird Advertising Clocks By Jerry Maltz Signed Authographed :
For sale is the very best book ever written about Baird Advertising Clocks written by Jery Maltz in 1998. This great hard cover book contains 188 pages with many photos of different model Baird Clocks, Case Construction, Door Construction, Dials, Baird Labels, Seth Thomas Movements and pendulum Bobs used in Baird Clocks and much more information about these great advertising clocks that every Baird Collector should have.
I purchased this book new directly from Jerry Maltz at one of the NAWCC Regional Meetings in 1998 when Jerry first published the book. He signed it to my son James who was also interested in clock collecting.
The book is used but has not been abused - the binding is good, the pages are all intact, no water damage, no ripped pages, no spills, no stains.
Thank you, Robert A. Manzano.
Jerry Maltz had a real passion for advertising clocks and was able to source some really rare examples of these clocks which were made of wood and papier-mache.
Jerry Maltz of New Rochelle, N.Y., described how he and his wife bought the desk in a New York City antiques shop and spied an Ansonia clock on the way out and bought it on a whim. “I didn’t know anything about the clock. It looked good next to the roll-top desk, so we bought it and brought it home.” He soon bought another clock. “Now I had two clocks and in my house, that’s a collection. The two grew and grew and that was 45 years ago.”
Maltz soon took to wheeling and dealing, selling some clocks to acquire better clocks and estimates he has bought around 2,000 clocks over the years. He became quite an educated buyer and joined the National Association of Watch and Clock Collectors, where many friendships were made among those who shared his pursuit. He came to specialize in Baird advertising clocks and wrote this book, Baird Advertising Clocks, in 1998.
“I started to collect advertising clocks years ago when nobody wanted them,” he said, noting friends would give him tips on clocks they had seen in shops or at flea markets. “I started to acquire a nice collection but the most important thing is the people I have met, just wonderful collectors. It doesn’t matter what you do — a fireman, plumber or truck driver. When we get together, all we do is talk about clocks.”
Asked if he had a favorite, Maltz compares the question to a parent being asked which is the favorite child. “I have all these clocks. I love them all, they are all my children,” he said. “Almost every clock has a story and they are usually good ones.”
Baird advertising clocks were only made for about ten years, first in Montreal then in Plattsburgh, N.Y., Maltz said, the doors were papier-mache or papier-mache over wood. The advertising was either pressed into the bezel of the papier-mache upper door and into the lower door or the papier-mache was laid in to the four-panel wooden door and then pressed.
“They advertised everything — drugs, dog food, tobacco, paint, just about anything you wanted to advertise.” Clocks would boast “Yarbrough’s Mild Burley Tobacco - Does Not Make You Nervous, It Is Time To Take A Chew” or “Beecham’s Pills, Worth A Guinea A Box - Enormous Sale, Gigantic Total, Eleven Pills Every Second.”
“The hunt for a collector is as important as the acquisition. One of the biggest thrills is finding a clock that I never knew existed and occasionally it still happens, they come out of the woodwork somehow,” he said. “You never lose the
Baird clocks advertised a host of products and companies but an unusual example in his collection is one it made to advertise itself. The clock with the original 12-inch paper dial signed “Seth Thomas Movement” has a clock having black Roman hour numerals as well as a 31-date calendar, making it quite rare. It reads “Advertising Clocks For Clothiers, Etc. - Baird Clock Co., Write For Price Lists, Plattsburgh, NY.”
Other standout Baird clocks include a clock for Sapolio soap with its original box, a clock for the Philadelphia Times newspaper, a miniature clock with a 10-inch dial for the Okonite Company Ltd., Insulated Wires in London and a 30-day double-sided bracket hanging clock advertising “E. Seinberg Stieffel & Co., Buffos Cigar, 5 cents For Sale Here, The Sam Woodside Co., Distributors.”