RARE Early Reading, Penn General Batteries, BOWERS Advertising Sign Art Deco For Sale
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RARE Early Reading, Penn General Batteries, BOWERS Advertising Sign Art Deco:
Rare Reading, Pennsylvania Battery Industry Collectible
Bowers Batteries & Spark Plugs Co. Advertising Sign
This is a rare auto and radio collectible advertising sign by Bowers Batteries & Spark Plugs Co. out of Reading, PA. Bowers Batteries was in operation from 1921 to 1956, when it was sold to General Battery.
This ceramic and metal sign features black classic Art Deco era, raised, "BOWERS" script on a parchment colored field, framed in vivid black and green. 9 holes for hanging.
This sign was a featured pick on the DiY Network program "Salvage Dawgs", Season 3, Episode 6!Measures: 48" tall, 16" wide, 5/8" deep. 5 lb.
Condition: Great, sturdy construction. Bold, striking graphics. Straight, no bends. Some scuffed paint loss on sides, one ding on left side, one very small paint chip. All original: no signs of repair or refurbishment. All condition issues photographed carefully for your inspection.A History of Exide (Bowers) Batteries:Exide Technologies first came to the Reading area in 1987, when then-Horsham, Montgomery County-based Exide Corp. purchased General Battery Corp. from Fruit of the Loom Co. for $145 million.
The company was founded by Thomas A. Edison in 1888 as Electric Storage Battery Co., with headquarters in Gloucester, N.J., and began using the Exide name for its batteries in 1901.
The roots of General Battery can be traced to 1921, when Bowers Battery & Spark Plug Co. was founded in Reading by Clarence P. Bowers. Bowers sold it in 1956 and it was renamed General Battery and Ceramic.
Other local battery firms that became part of Exide include Price Battery Co., a Philadelphia firm that moved to Hamburg in 1939 and was sold to Exide in 1987, and Prestolite Battery, Laureldale. [Reading Eagle Co., 4/8/10].